Erik is blond, late twenties to early thirties, blue eyes, light beard, with a look that belongs outside. Wind, weather and daylight suit him, so he is the obvious choice for outdoor, travel and anything with an open horizon behind it. He also works indoors when the scene has texture, wood, wool, stone, a room that looks used. His energy is calm rather than energetic, which keeps outdoor shots from tipping into advertising. Good for brands that talk about material and durability.